From pandemic-born content creator to lifestyle authority, Kister Morata’s journey reaches a new milestone as he officially joins Hailey’s Body Essentials as its newest brand ambassador. Known for his authentic and vibrant travel content, Kister is now the face of a new campaign highlighting the brand’s commitment to freshness for the active Filipino.
As ambassador, Kister will showcase Hailey’s Underarm and Foot Powder, a Filipino-made hygiene solution designed for all-day protection—whether navigating the bustle of Manila or exploring global destinations.
“As someone who is always on the move—from attending events to exploring new travel destinations—I need a grooming routine that can keep up. Hailey’s Underarm and Foot Powder is my secret to staying fresh and confident all day. It’s natural, effective, and truly made for the active Filipino lifestyle,” he shared.
Launched last year, the Underarm and Foot Powder has quickly become a staple for health-conscious consumers. Its key features include:
• Natural Formulation: Primarily composed of micronized alum (tawas), acting as a powerful natural astringent and antibacterial agent.
• Safe for Skin: The formula is hypoallergenic and silica-free, ensuring it doesn’t clog pores like traditional antiperspirants.
• Multi-use Protection: Specifically designed to eliminate moisture and odor for both underarms and feet.
“I’ve always believed in sharing products that I actually use and trust. Hailey’s Underarm and Foot Powder is a game-changer because it’s hypoallergenic and provides that long-lasting dry comfort we all need in this tropical heat. It’s not just a brand I represent; it’s a daily essential I swear by,” Kister added.
In line with Kister Morata’s commitment to local craftsmanship, Hailey’s is steadily expanding its retail presence. The product line is now available at major retailers, including:
- Physical stores: Mercury Drug, Southstar Drug, and The Generics Pharmacy.
- Online platforms: The official Rhodesian store on Shopee, Lazada, and TikTok Shop.
For updates, follow Kister Morata on Facebook and Instagram (@kistermorata). Stay connected with Hailey’s Tawas on Facebook and @haileysofficial_ on Instagram.
