Advocacy

Hello world! #SeeTheRealMe

August 14, 2014

As teens, especially us girls, we undergo a lot of changes as we transition from childhood to adulthood.

As teens, especially us girls, we undergo a lot of changes as we transition from childhood to adulthood. There will always be a case of pimples, period, wetness, odors, crushes and peer pressure. It will feel like things are happening too fast and out of our control. Being molded into someone I am not, as society dictates, was something that I wish I didn’t take into heart. Feeling I wasn’t pretty enough (especially when our crush doesn’t like us back), not smart enough, nor anywhere near a beauty queen’s figure left me with low self-esteem for years. Either I hear it from someone or I compare myself with others. Pep talks did nothing to change what I think and how I feel at that time. All I ever wanted was for someone to accept me the way I am.

You and I are not alone. Three out of four adolescents aged 13-19 years old who also struggle with this. Like Naomi, I’m a bookworm and I always felt awkward. But she’s part of the twenty-five (25) percent of the population that has the courage to rise above puberty issues and not afraid to show the world who they are.

Girls, do not think you’re not good enough. Rather, let the world know:

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Johnson & Johnson takes a brave stand in changing the mindset of teen girls on puberty. Through the #seetherealme campaign, there will be various educational teen programs in store as well as the J&J See the Real Me Teen-Empowerment School Program. Interactive talks with activities will be conducted that cover physiological, emotional, and social components. They want teens to understand that pimples, oil, period and wetness are not hindrances, but rather, milestones of a new chapter in their lives and a signal for them to show the world who they are and what they have to offer. After all, puberty isn’t something to be scared of – it should be celebrated.

During the official campaign launch at Makati High School.
During the official campaign launch at Makati High School.

YouTube sensation duo Krissy and Ericka performed the official campaign anthem. Teen psychologist Ms. Aileen Sison of Cribs Foundation, along with some students of Makati High School, also talked more about the importance of celebrating puberty and having the courage to say #seetherealme.

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Find out if J&J, with its teen brands Clean & Clear, Modess and Carefree, will visit your school.

 

 

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